Marketing Automation Follow Up – The Top 6 Benefits For Small Business

Marketing Automation Follow Up – The Top 6 Benefits For Small Business

Marketing Automation follow up is one of the best ways to build closer relationships with your prospects and customers. You see with marketing automation (even if at first glance it doesn’t seem so), you are able to provide more personalised attention to prospects and...
Is Email Marketing Dead?

Is Email Marketing Dead?

Is Email Marketing Dead? Today we are bombarded with thousands of things trying to grab our attention every day. And I’m not talking about your wife, your husband, your children, your employees and so on… I’m simply talking about, media! Yes, that device that you...
How To Upsell During A Sale – 7 “Must Do’s” Before Advertising (Part 5 of 7)

How To Upsell During A Sale – 7 “Must Do’s” Before Advertising (Part 5 of 7)

What is upselling? If you don’t know, upselling is the act of offering an extra product or service with a purchase. In short, have you ever heard the question, “Would you like fries with your order?” when buying a burger? That, in a nutshell, is upselling. Now, this...
Nurturing Prospects – 7 “Must Do’s” Before Advertising (Part 3 of 7)

Nurturing Prospects – 7 “Must Do’s” Before Advertising (Part 3 of 7)

Nurturing Prospects is something that needs to happen if you want your sales pipeline consistently full. However, for a small to medium size business owner, it can pose difficulties with limited time and resources available to do so. So what can you do? We have the...
Lead Generation – 7 “Must Do’s” Before Advertising (Part 1 of 7)

Lead Generation – 7 “Must Do’s” Before Advertising (Part 1 of 7)

Lead generation is not simply advertising as many believe. In fact, you ought to optimise seven things before you think about spending money on advertising… Step # 1 – Re-Engage Your Current Database or List If You Already Have One The quickest and easiest...